Wishes versus dreams
Wishes are the root of superstition. They're dreams, things you put your hope and energy into (even without realising it), but aren't prepared to work towards don't have faith they can actually happen. Dreams can become a passion and then a reality.
The media and culture feed us with wishes constantly. Wishes of luxury, stardom, sex, happiness... And we'll feed those evil gods our dreams and aspirations and wish real hard we win the lottery.